November 11, 2010

B Labs starts to distribute and sell it's IM software through Softline company

B Labs is proud to inform clients and customers from Russia and ex-USSR area that is now available for distribution and purchase through Softline company. And we have been also included to their Vendors catalog at

About Softline

Since it’s foundation in 1993, SoftLine has been consistently building it’s marketing strategy using direct-marketing approach. SoftLine-direct is the name that stands behind all our direct-marketing activities. Our vision of the software market implies utilization of the two major marketing cornerstones: qualitative information and qualitative database. With the personalized channels-based approach we reach most of the contemporary IT sector in Russia and CIS countries. And in all our communications, the ultimate goal remains bringing the most value to our customers. This enables us to keep our database clean and updated and measure the volume of marketing pressure we attribute to each market segment.

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